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Sunday, 24 June 2012

Compile a Facebook Event Guest List onto an iPad and iPhone for Check-Ins


VenueWize’s event check-in and event registration system’s Facebook Timeline App for Events tackles several issues Facebook Events has left unsolved. Promoting events on Facebook is an effective tool, with many downfalls. A large percentage of RSVPs never show up to your event, you can’t sell tickets, and compiling a list of the RSVPs is highly time consuming and difficult.

1. Create Your Registration & Ticketing Page on VenueWize.com

Login to VenueWize.com, create your event, and a registration & ticketing page. In the registration & ticketing page setup you can specify the number of spots available at the event and even create custom questions for attendees to fill out, such as “company name” or “preferred drink”.

2. Post to Facebook

While logged into VenueWize, go to the Social Media section, then log in to Facebook. “Host on Facebook” posts the event to your personal Facebook timeline, “Create a Facebook Page Tab” creates a tab on your Facebook Business Page listing all of your upcoming VenueWize events. For more details see how to sell tickets on Facebook.

Posting Events to Facebook for Guest List App Check-ins
3. Check-in Guests with iPads and iPhones

All registrant and ticket purchaser information is auto-compiled onto guest lists accessed on iPads and iPhones, for quick guest check-ins.

4. Measure Success and Conversion Rates

Logging back into VenueWize after your event gives you detailed information including the conversion rate of how effective your Facebook efforts were. The analytics detail the conversion rate from guest sign ups, to the guests actually walking in through the door. This can be used as a benchmark and learning experience for running future events. 
VenueWize's event check-in and registration system will be expanding this feature in the recent future.

Sunday, 17 June 2012

How to Use Email Marketing to Promote Events [New Feature]


VenueWize’s event registration and guest management system now lets you promote your events by sending highly targeted email blasts to attendees while still doing event check-ins.

As you hold events on VenueWize, your email list automatically increases as your team members, promoters and various registration mediums add attendee email addresses for specific events. All of the attendee email addresses and information are stored in your VenueWize database. Additionally, each attendee is tracked overtime for different metrics, such as the number of events attended, and their attendance percentage. This lets you send highly targeted email blasts and event invites based on various metrics.

Targeting Attendees Through Filters
You can filter for specific guest types and demographics using the filter function. For example, you can target everyone who had signed up for your last event, but never showed up (“did not check-in”). This will be useful for following up with those guests for feedback or inviting them to a similar event they may not have heard about, since they are now leads for a specific event type.

Targeted Email Marketing For Events Using Filters
Targeted email blasts are critical for effective event promotion and attendee follow-ups, and can also be used as a tool to improve future events through acquiring feedback. Mass emails that are not targeted are considerably less effective since the recipient does not fully relate to the message in the email, as the purpose is to make it feel like a one-on-one conversation with the recipient with a custom tailored value proposition. Additionally, a problem is building up your mailing list, which VenueWize solves through it’s event registration system.

Monday, 4 June 2012

Church Uses iPads for Kids Event: Tracks Allergies & Makes Attendance Fun [Case Study]

These kids check-in themselves using iPads!
Photo Source: http://www.tweedccc.com.au/childrens-ministry.html

The following is provided by the event and program organizer at Tweed Coast Community Church, who has been using our event check-in and guest registration app in a very creative way, to ensure that kids are accounted for, parents have an peace of mind and kids enjoy the check-in process (by checking themselves in).

About Tweed Coast Community Church
Tweed Coast Community Church is a small church [in Australia] with a strong focus on family ministry. We provide Sunday morning Kidz Church for all ages and midweek activities. And we  require a simple, effective means to sign kids into these programs.

Challenge
Parents are concerned about safety. They want to know that we, too, hold a strong position on security for kids involved in our programs. We want parents to feel confident that their kids are secure and accounted for- that we know who is here and where they are. And there is a time issue. When over-excited kids link up at the door, eager to come and enjoy the program, we don't want them and their parents to have to spend too long working through the sign-in procedures. We had investigated many of the available options but found nothing that really addressed our issues. We had continued to sign kids in manually with paper sign-in lists.


Solution 
Since using VenueWize, our sign-in procedures are quick and straight forward. An updated list of attendees is allocated to each event as it is set up. The list includes allergy details or health concerns which is listed beside be child as they sign-in. This enables us to pop an alert sticker on those children as they enter to identify the health concerns to leaders. The system is so simple that kids/parents can sign in themselves although we do have a leader in place to oversee the check-in procedure.


Results
Kids really enjoy checking themselves in on the iPad and the parents are impressed with the system and the process. I would recommend this simple system to others looking for a quick and easy alternative to paper registration forms for kids events. Check out my ministry blog for more information...